French luxury expedition company PONANT has achieved a new sales record over the first quarter of 2023 surpassing its previous achievement by 30%, while simultaneously reporting an 80% booking increase compared to the first quarter of 2019.
As the cruise industry recovers from the pandemic years, PONANT has reported its best quarterly sales results in its 35 years’ history with the Asia Pacific market contributing to 20.7% of the company’s global success.
PONANT’s new record, established well above pre-pandemic levels and its previous milestone, comes as the company is set to celebrate its 35th anniversary this year. The new sales milestone is supported by exceptional reservations, overcoming the bookings made over 2019’s first quarter by 80%.
“This result not only reflects our industry recovery but also highlights PONANT’s ability to stand out in its market. The unparalleled quality of service, which has made the company’s reputation over the last 35 years, is more than ever trusted by passengers,” PONANT’s Global Chief Sales, Marketing & Communications Officer Hervé Bellaïche said.
“While we remain vigilant about the changes impacting our industry and can swiftly adapt our practices when necessary, we are more than ever confident in our business model: small ships that are respectful of their destinations and environmental issues, with an ever higher quality of service,” he said.